TED, known for his inspiring lectures on the video format, had recently launched into an audio-only format. And in what appears to be an inevitable extension of that idea, he’s teaming up with the audio-only social network. Club house to bring TED to the cats at the Clubhouse.
Starting today, TED will host a series of rooms on its Clubhouse channel, the official channel TED Club in the app.
“For nearly forty years, TED has brought the world’s preeminent ideas, imaginations and voices to audiences. This partnership will bring these minds into a dialogue with the millions of creators who make up the Clubhouse community, ”said Kelly Stoetzel, thought leadership programming manager at Clubhouse, in a statement.
“TED’s mission has always been to share ideas and encourage discussion around them. When ideas and people come together to engage and debate, that’s when the real impact happens, ”said Carla Zanoni, Director of Audience Development at TED.
Clubhouse expects partnership to trigger multiple venues
Clubhouse will provide interactive and social elements to TED content, while users of the app will be able to engage with other members of the audience live and ask questions.
Clubhouse expects the partnership to trigger multiple venues, with various shows that can be weekly, one-off, or some sort of miniseries.
Creators participating in the official TED Club will have the same creative control and ownership of their content as all other Clubhouse creators.
Author AJ Jacobs will host the first conference, with Clubhouse creator Mir Harris. They will start programming with ‘Thank your ass, ‘a weekly room hosted by Jacobs. “The room builds on an idea shared in a TED talk and a book by Jacobs, and invites notable guests and the Clubhouse community to come together to“ thank the unsung heroes of our lives, ”Clubhouse said.