Mastercard Launches Global Program to Help Cryptocurrency Startups Grow Their Innovations


Payments giant Mastercard has launched a new global program for cryptocurrency startups. Seven crypto companies have already joined the program. Together with Mastercard, they will work to “expand and accelerate innovation around digital asset technology and make it safer and easier for people and institutions to buy, spend and hold cryptocurrencies and ‘digital assets’.

Mastercard’s new crypto program

  • Mastercard announced on Tuesday “a new global start-up engagement program dedicated to supporting fast-growing digital assets, blockchain and cryptocurrency companies.”
  • Seven startups have already joined the program. They will work with Mastercard “to expand and accelerate innovation around digital asset technology and make it safer and easier for people and institutions to buy, spend and hold cryptocurrencies and digital assets. “, details the announcement.
  • Startups include GK8, Mintable, Stacs, and Supraoracles. GK8 (Israel) is a self-managed, end-to-end institutional cryptocurrency custody platform. Mintable (Singapore) is a non-fungible token (NFT) marketplace, Stacs (Singapore) provides blockchain infrastructure for the financial industry, and Supraoracles (Switzerland) is a blockchain oracle.
  • Other companies that have joined the program are Taurus, Uphold, and Domain Money. Taurus (Switzerland) provides an enterprise-grade infrastructure to manage all digital assets including crypto assets, digital currencies and tokenized assets covering issuance, custody, asset management and trading. Uphold (USA) is a provider of crypto investment and payment services for consumers and businesses, and Domain Money (USA) is looking to create an investment platform to bridge the gap between digital assets and finance. traditional for retail investors.
  • The Start Path program has helped more than 250 startups since 2014, the announcement notes. The program now offers crypto startups access to “the latest tools and solutions from Mastercard to help these companies develop their innovations and cutting-edge technologies.”
  • Mastercard explained, “These startups are using the program to connect with our ecosystem of banks, merchants, partners and digital players around the world to deliver new solutions.

  • Jess Turner, Executive Vice President of New Digital Infrastructure and Fintech, commented that “Mastercard has been engaged in the digital currency ecosystem since 2015”, adding:

As a leading technology player, we believe we can play a key role in digital assets, helping to shape the industry and ensuring consumer protection and safety. Part of our role is to forge the future of cryptocurrency, and we do this by connecting traditional financial principles with innovations in digital assets.

  • Last week, Mastercard announced an enhancement to its card program for cryptocurrency wallets and exchanges, with the goal of “making it easier for partners to convert cryptocurrency to traditional fiat currency.”

What do you think of Mastercard’s new program for crypto startups? Let us know in the comments section below.

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